Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts


Super effective! On the web, there are hundreds of blogs covering any possible topics. Some of them provide the option of guest blogging in advance, on such websites you will see a section called something like "write for us." But in most cases, you just have to contact the blog’s creator and ask for publishing a guest post. Simple. Spend less time searching for the necessary contacts with the Hunter tool.
Not all the websites and blogs accept guest posts, but even if you’re the beginner author, 1 out of 4 blog owners will accept your offer.
Guest blogging is the easy way to make people aware of yourself. The more guest posts you publish, the more people start to remember you. The more famous is the author, the more interesting for the audience he becomes. The more interesting he becomes, the more chances for the author to get published at the popular and visited websites.
Check Your Backlink Profile
If you already have a lot of backlinks from untrusted sites you may suffer the consequences. So first you have to determine which site is credible. To find out whether a website is worth getting links from, check its backlink profile. It’s beyond easy with tools like Serpstat:
  • Type a domain address you want to research in the tool’s search box and go to Backlink Analysis > Backlink Dashboard:
Serpstat Trust Rank here describes in percents how strong is the connection between your queried domain and sites with good reputation. The bigger the best. So the higher this indicator for your donor site (site with a link to your site) is, the more quality links you will obtain.
Another tool you can use to judge the quality of the website is SimilarWebwhich you can use to find out main traffic sources for any website and its distribution, visitors’ behavioral factors, engagement, and referrals. I particularly recommend the tool’s browser extension as it makes life a lot easier:)
After your research of donor sites, select the one with that are not also reputable but relevant to your site (e.g. topically connected). There’s nothing to it, just manually visit each one and decide whether it’s a good fit to have a backlink from such places.
What’s next?
Ask for backlinks
When you’re a brand new player on the market, no one yet knows you. Almost no one, because you should definitely have acquaintances owing some blogs, websites, or who are hanging out in this field long enough to get useful contacts. Don’t be shy to ask them to link to your website. Just only make sure they occupy the relevant niches.
Study your competitors
You don’t have to reinvent things. There are many of your competitors who’ve been building their backlink profiles for ages. What you need is to analyze them to discover their best backlinks.
There’s no need to cover such basics as how to find out who your main competitors are, so, let’s pass straight to the competitors’ analyzing:
  • Enter the competitor’s domain to Serpstat tool and pass to the Referring Domains section:
  • You’ll find the list of the domains referring to your competitor’s website. Out of these sites, select the ones with the best Serpstat Page and Trust Rank ratio and with the lowest Alexa Rank (because with Alexa, the lower the better).
  • Visiting the New Backlinks subsection is mandatory, as there you’ll find backlinks, placed in the last 90 days. They are likely the most relevant ones:
Notwithstanding the time period, there are a few SEO strategies that didn’t change much over the years. Let’s count:

Keywords:

This is the beginning of SEO journey after setting up a domain, hosting, and a theme for your blog. This helps in analyzing the competition the keyword has, based on which you can write the article.

URL Optimization:

Including the Keywords in the URL of your web page, SERP (Search Engine Results Pages) in the title tag. Writing an informative & a well structured URL is most important.

Heading Tags:

Do not use more than one H1 tag on any page unless you are left with no choice, but try to include the other tags from H2-H6 in the long article. Better maintain the hierarchy of the Heading

Image Alt Tag:

For image search, make sure you include the Alt attribute to all the images in your blog post. This helps Google Search Algorithm bots to show your images when search with the keywords you are intended to put in the blog post.

Internal Linking:

Link to other pages in your website to each other and when you do so, the probability of reducing the bounce rate for the website decreases. In addition to this, the engagement to the other pages improves a lot.

Broken Links:

Broken links are very common for any blog that is sustained for a long run. Find them quick and fix them.

AMP (Accelerated Mobile Pages):

AMP is in news among the bloggers since its launch in 2017. It is said AMP is introduced to better, more user friendly mobile Web.

Page Speed:

Page Speed impacts on the traffic of the website directly.

Long and unique Content:

The long the article is, the quick it ranks and sustains for long.

Blog Commenting on High Authority Sites:

This might not be of great importance in the future, but for now, it matters a lot.